Raynaldi, Aldwin, Elisabeth Supriharyanti, and Alpi Mawasti. 2025. “Store Novelty Dan Loyalitas Toko: Pengaruh Mediasi Store Design Complexity Dan Store Design Pleasure”. BIP’s JURNAL BISNIS PERSPEKTIF 17 (1), 65 - 79. https://doi.org/10.37477/bip.v17i1.735.